Job Description
Job Title: LEAD - EMAIL DELIVERABILITY
Company: Tanla
Years of Experience: 6–9 years
Location: Bengaluru
Role Type: Full-time
Salary: As per industry standards / [Insert Range]
Eligibility: B.E./B.Tech in CSE, ECE, or related discipline
Role Overview
The Email Deliverability Specialist (System Engineer – Team Lead) will be responsible for ensuring the health, monitoring, and optimization of end-to-end email delivery processes. The role requires a deep technical understanding of mail transfer systems, ISP relations, blacklists, and deliverability monitoring tools, combined with strong team leadership, client engagement, and troubleshooting skills. You will manage a team, build processes and SOPs, and serve as a subject matter expert to ensure high inbox placement rates, effective customer onboarding, and compliance with global email standards.
Key Responsibilities
- Monitor, analyze, and maximize email delivery performance across ISPs and platforms.
- Keep up with evolving email marketing industry standards and proactively apply best practices.
- Conduct daily/weekly delivery spot checks, analyzing gateway acceptance and performance metrics.
- Investigate and mitigate deliverability issues (blocks, spam foldering, blacklist removal, IP/domain warm-up).
- Use tools such as SAS CI 360, SparkPost, 250ok, eDataSource, and Email On Acid for monitoring and optimization.
- Manage and mentor the team, provide training, build SOPs, and oversee escalations.
Skills and Qualifications
- B.E./B.Tech in CSE, ECE, or related fields.
- 6–9 years of experience in email deliverability, system engineering, or related roles.
- Strong knowledge of Linux server OS and database systems (MySQL, ClickHouse, etc.).
- Familiarity with Networking, DNS, MTAs (Postfix, PMTA), and IP/domain warmup.
- Hands-on experience with email authentication standards (SPF, DKIM, DMARC, FBLs).
- Expertise in blacklist monitoring, RBL removals, and ISP relations.
- Proficiency in shell scripting (Bash, Python, etc.).
- Strong understanding of global compliance regulations (CAN-SPAM, CASL, GDPR).
- Experience with 3rd-party deliverability tools (250ok, SparkPost, eDataSource, Email On Acid).